Saturday, June 12, 2010

Creating Creative Advertising - Part 1 of 2

3 comments:

  1. Label should read : Part 1 of Presentation by Carmelina Frendo, Tonio Farrugia and Melissa Bagley - Group B2

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  2. This is a very interesting topic and video indeed! I sincerely think that advertising is a very subtle form of e-learning particularly with the ever-increasing presence of banners and other forms of adverts on the net.

    The normal internet user is continuously faced with adverts in almost any application he/she uses. Whether he's chatting on MSN, sending an e-mail, posting on facebook, reading the news on the timesofmalta.com (or any other site)...there are ADVERTS trying to continuously tingle the 'WANT' feeling within him/her and turning it into an actual need!

    Thus we are unconsciously being targeted with adverts and conditioned into a lifestyle which may not necessarily be our own.

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